I believe this is Dove's fastest product demo ever, don't quote me on that but I'm pretty sure it's true.
To show how fast Dove's new Dry Shampoo works we casted best friends Katie and Anne, not models or actresses just two friends that love binge watching on Hulu. We targeted other Hulu binge watching fans and created a :15 second product demo that ran on the streaming platform between episodes. It actually took me longer to write this description than it did to refresh Katie's hair.